SaaS Company

Background

  • Founder run health related software as a service (SaaS) company
  • Opportunity to grow outstripped ability to manage growth
  • Certain assets were under-developed
  • Under capitalized

Activities

  • Helped map out new service/product lines that would capitalize on under-developed asset
  • Provided guidance in approaching specific large prospects and market segments
  • Assisted with alignment with potential industry strategic alliances
  • Mapped paths for international distribution

Results

  • Company secured significant working capital
  • New product lines are significant revenue generators
  • Under developed asset is now creating significant additional revenue