Background
- VCs introduced Kirchner and Company to assist the company with reorganization
- Runway of about 6 months
- No traction building
- No success in go-to-market implementation
Activities
- Provided interim CEO
- Designed and pursued ‘B” round financing
- Restructured sales and marketing, including protocols
- Built an executive team
- Identified and negotiated strategic alliances
Results
- Able to bring to the table several VCs from our network, including some that had previously declined
- $2.2 million financing closed
- Strategic partnership discussions initiated with three industry-leading corporations
- Identified $400,000 in available tax credits
- Signed agreements with strategic partners