Medical Products Company

Background Medical products company with new technology Attempting to raise capital Experienced founders/management Not broad experience major market segment Needed to increase sales significantly in a competitive market Reimbursement rules changing in United States market Certain key regulatory and reimbursement hurdles had to be addressed Activities Assisted with strategy for expansion in U.S. market Introduced…

Background

  • Medical products company with new technology
  • Attempting to raise capital
  • Experienced founders/management
  • Not broad experience major market segment
  • Needed to increase sales significantly in a competitive market
  • Reimbursement rules changing in United States market
  • Certain key regulatory and reimbursement hurdles had to be addressed

Activities

  • Assisted with strategy for expansion in U.S. market
  • Introduced company to prospective U.S. distributor, licensor and/or acquirer
  • Introduced company to European company with large distribution footprint in Europe
  • Introduced company to potential partner for distribution in Asia
  • Spoke with potential investors regarding the science behind the general technology and published market projections

Results

  • Company negotiated European deal
  • Key regulatory and reimbursement hurdles have been addressed